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Meizu brand plans IPO
DreamSmart Group’s Meizu brand plans IPO

Former smartphone maker Meizu intends to go public DreamSmart Group, which manufactures products under the Meizu brand, is planning an initial public offering. The smartphone maker…

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How digital PR can help companies increase their visibility

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Digital PR: the benefits of strategy Digital PR helps to increase brand recognition and visibility through various online channels. This type of promotion is similar to traditional PR but offers a broader reach. In addition, a digital strategy performs better due to focused efforts. The main tools for this type of promotion are content marketing, SEO, social media and other popular approaches. Through digital PR, a brand can deliver its message directly to its target audience. This allows a close connection with consumers through convenient channels and dialogue. Digital has changed the approach to public relations and traditional PR methods.…